The Pathway Just Got an Upgrade — ERA's New Website is Live

Today, Elite Rugby Academy launches its brand new website — and it represents far more than a redesign. It is a statement of intent.

ERA has always been different. From the day Nash Cohen founded the programme, the vision was clear: give talented young players access to the same professional environments, elite coaching methodologies, and high-level competition that the top academies in the country have access to — but without the gatekeeping. No trials based on size. No bias towards the early-developed. Just a relentless focus on developing the complete player.

What's New

The new site brings together everything ERA offers in one place — the programme structure, the coaching team, the locations, the camps, and the pathway. For the first time, parents and players can get a complete picture of what ERA is and where it can take them, without having to piece it together from social media posts and word of mouth.

• —Full programme overview — Training Phase, Competition Phase, and Showcase Phase explained
• —Coaching team profiles — meet all 19 coaches, their backgrounds, and their playing credentials
• —Locations — detailed pages for all 8 academies across London, the Home Counties, and beyond
• —Camps — Easter, summer, and holiday camp information with booking links
• —News & Events — this section, updated regularly with player news, match reports, and academy updates
• —Get Assessed — a clear pathway for new players to register their interest and attend a trial

"ERA is not a rugby club. It's a professional development programme. The new website finally reflects that — and gives players and parents a clear picture of what the pathway looks like from day one."

— Nash Cohen, Founder & Director of Rugby, Elite Rugby Academy

The Coaching Team

One of the most significant additions to the new site is the full coaching team section. ERA has always been defined by the quality of its coaches — players who have competed at the highest levels of the game, from Premiership rugby to international Test matches. Now, for the first time, every coach has a dedicated profile on the site.

The coaching team currently includes 25 coaches across ERA's 8 academies, spanning England, Italy, Australia, Jamaica, and the GB Women's Sevens programme. Two of ERA's coaches — Chantelle Miell and Grace Crompton — are currently representing Great Britain Women's Sevens on the HSBC SVNS World Series as the new site goes live.

Girls & Women's Rugby

The new site gives ERA's Girls & Women's pathway the prominence it deserves. Bryony Cleall — 3x Six Nations Champion with England Women and ERA's Director of Rugby for the Women's and Girls' Pathway — has helped shape a programme that gives female players access to the same elite development opportunities as their male counterparts.

New girls' squads are forming across several academy locations for the 2025–26 season. Any female player aged U13–U18 who wants to develop their game in a professional environment is encouraged to register their interest via the Get Assessed page.

What's Coming Next

The new website is the foundation, not the finished article. Over the coming weeks and months, ERA will be adding dedicated location pages for each of the 8 academies, detailed camp booking pages, player success stories, and a growing library of match reports and news articles.

From September 2026, ERA will also be expanding into three new locations — Durham, the Midlands, and Brighton — bringing the total number of academies to 11. Trials for all new locations will be announced on this site and across ERA's social media channels.

If you're a player aged U13–U18 who wants to find out more about the ERA programme, or a parent looking to understand what the pathway looks like, the new site is the place to start. Everything is at eliterugbyacademy.co.uk.